Senior Veeva CLM Specialist

Veeva eDetailers & Approved Email built for pharma reps who close.

Front-end development for pharmaceutical agencies. MLR-ready Veeva CLM presentations and Approved Email templates engineered to pass PromoMats first time — and perform on iPad.

10+
Years in pharma
200+
CLM modules shipped
30+
Brands launched
9:41veevaCRM
CLM Presentation

Mechanism of Action

Slide 1
Slide 2
Slide 3
Slide 4

Next Best Action

DetailEmailSync

MLR approved

First-pass PromoMats

iRep ready

100%

Tracy Thompson — Senior Veeva CLM & Approved Email Specialist

Available

For Q3 / Q4 launches

About

A decade inside the Veeva ecosystem.

I'm a senior front-end developer specialising in Veeva CLM and Approved Email for the pharmaceutical industry. I've built interactive sales aids and rep-facing experiences for top-tier global agencies — from MOA animations to dynamic ISI overlays.

My focus: clean, performant HTML5 that survives the PromoMats / MLR cycle, looks beautiful on iPad, and gives reps something they actually want to open.

Capabilities

Everything you need to ship Veeva content.

Veeva CLM eDetailers

Interactive presentations for iRep, built to Veeva specs with smooth swipe interactions, MOA animations, and rep-friendly navigation.

Approved Email Templates

Responsive AE templates with fragments, tokens, and conditional content — tested across all major clients and devices.

PromoMats / MLR Ready

Builds engineered to pass first-pass review: clean asset linking, anchors, references, and document binding done right.

Custom JavaScript & SCSS

Beyond templates — bespoke animations, data visualisations, and quizzes that elevate brand storytelling.

Global Adaptations

Master-to-market localisation pipelines for multi-country rollouts across EMEA, APAC, and LATAM.

Agency Partnerships

White-label development support for pharma agencies — work as an extension of your creative or production team.

Experience

Senior roles, real launches.

  1. 2020 — Present

    Senior Veeva CLM Developer

    Global Pharma Agency Network

    • Led front-end development on 30+ brand CLM launches across oncology, immunology, and rare disease.
    • Built reusable Veeva component library cutting dev time per module by ~40%.
  2. 2017 — 2020

    Veeva Approved Email Specialist

    International Healthcare Agency

    • Delivered 150+ Approved Email templates with fragments, conditional logic, and full localisation.
    • Owned MLR submission pipeline for Approved Email across 12 markets.
  3. 2014 — 2017

    Front-End Developer — Pharma

    Boutique Med-Comms Studio

    • Hand-coded interactive eDetailers and congress booth experiences for top-20 pharma brands.
    • Introduced SCSS + build tooling to standardise output across the production team.

Expert Knowledge

Experienced across the full Veeva production stack.

Veeva CLM Content Creation

Veeva Systems · 2024

Veeva Approved Email

Veeva Systems · 2023

Veeva Vault PromoMats

Veeva Systems · 2023

iRep Sales Aid Production

Veeva Systems · 2022

HTML5 & Accessibility (WCAG 2.1)

W3C · 2022

Pharma Code & MLR Compliance

Industry Training · 2021

For pharma agencies & in-house teams

Need a Veeva CLM or Approved Email expert on your next launch?

Available for contract and white-label agency partnerships. Fast turnarounds, MLR-clean code, zero hand-holding required.